Cashing In On Social Media

Andrew Minty spent £422 on Facebook and brought in more than £90,000 in revenue. The Langland Bay director of golf tells us how he did it…

You can imagine the reaction when Andrew Minty presented his club board with a plan to spend money on social media. “They were obviously very wary,” the Langland Bay director of golf admits. “It’s internet based and, at the time, businesses weren’t really getting into it. But the return has been fantastic.”